Freelance Creative Director Delivering Agency-Level Brand and Campaign Work

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Creative Director Profile and Experience

AWARD-WINNING CREATIVE DIRECTOR: Matt works across both art and copy with deep global brand experience. He helps ambitious brands grow without the overhead of a traditional agency, delivering high-impact work grounded in craft rather than ego. Known for his leadership, diplomacy, and collaborative approach, he elevates brands while driving meaningful client results.

REAL WORLD EXPERIENCE: Led integrated creative initiatives that contributed to account expansion, strengthened client relationships, and supported multi-million-dollar brand portfolios.

BEYOND COMMERCIAL WORK: Matt is an accomplished fine artist, type designer, and composer of original music for film and video. He also works with emerging tools and technologies, including AI-driven video creation, bringing a forward-thinking perspective to modern storytelling.

Core Strengths

  • Strategic & Creative Leadership. Creative direction, concept development, and copywriting. Concept-to-completion execution, big idea contributions, and brand storytelling.
  • Expert Communicator. Strong corporate process knowledge, cross-functional collaboration, and the gold standard for mentorship.
  • Hands-On Execution. Print advertising, marketing materials, website design, digital ads, OOH, social media, in-store experiences, motion design, video, package design, events, custom typography, original soundtracks, and scores.

Industry Experience

  • Sectors. Consumer, big pharma, healthcare, tech, logistics, finance & fintech, luxury, retail, education, logistics, food & beverage, eco-friendly, health & fitness.
  • Clients & Brands (in random order). Pepsi, Sprint, Spectrum, Keurig, Verizon, Revlon, American Express, Gaiam Yoga, Bristol Myers Squibb, GSK, Mastercard, Biogen, Cepheid, Tylenol, Johnson & Johnson, Ernst & Young, Nestlé, KPMG, SONY, Brooks Running, DHL.

Emerging Type Designer

  • Typography. Monotype-approved and Microsoft-approved font foundry.

Tools & Platforms

  • Tools. Adobe Creative Suite (Illustrator, Photoshop, Premiere, After Effects, InDesign, Dreamweaver, XD), Figma, Sketch, Glyphs App, AI platforms, Abeleton and Logic.

Pioneer fine artist.

One of the first artists to ever exhibit digital works, Matt's work has been exhibited in galleries and museums across the United States. You can also find his work in several embassy collections, as well as the The Library of Congress. View works, newspaper, and magazine clippings. See Fine Art.

Musician and composer.

Matt is a musician and composer crafting original soundtracks for film, video, and visual media. Blending classical influences with cutting-edge genres, he creates immersive scores that elevate modern storytelling. From cinematic to ambient to experimental, Matt’s music is known for its nuance, rich texture, and lasting impact. Visit Soundtrack Portfolio.

Pioneer AI artist.

Matt is a pioneering force in AI artistry, fusing cutting-edge technology with a deep understanding of art history. His visually striking and conceptually rich works challenge the boundaries of artificial intelligence—transforming algorithms into emotional, expressive, and deeply human visual narratives. This blurb was written by AI, all other copy is hand-crafted. See AI Portfolio.

Awards.

  • McGill University Computer Science Lab, Featured Typography Designer – 2020
  • MarCom Award (Gold) Print Advertising Design and Writing – 2020
  • NJAdClub, Print Advertising, Verizon – 2019
  • NJAdClub, Print Advertising, Verizon – 2019
  • NJAdClub, Social Media Branding Building, KPMG – 2019
  • NJAdClub, Digital Display, KPMG – 2019
  • NJAdClub, Logo Design, Nature Conservancy– 2019
  • NJAdClub, Social Media and Short-form Video, IEEE – 2019
  • NJAdClub, Blog Writing (The Rise of the Independent Agency) – 2019
  • Featured in "LogoLounge 10" – 2017
  • Platinum Hermes Award for Logo Design – 2016
  • Muse Creative Award - Brochure Design – 2016
  • Platinum MarCom Award for Print Ad Design – 2013
  • American Web Design Award (GD USA Magazine) – 2013
  • Winner of two VEMA Awards for Web Design 2013
  • Logo chosen by L.L. Bean for feature in their Spring Business Apparel Catalog – 2012
  • Winner of 6 American Graphic Design Awards; Featured in GD USA Magazine – 2012
  • Featured in “LogoLounge Book 7” – 2012
  • MarCom Award (Platinum) Logo Design – 2011
  • Featured in “Business Cards 1,” edited by David E. Carter – 2011
  • International Design Awards (Gold) Integrated Launch – 2011
  • American Web Design Award (GD USA Magazine) – 2011
  • Hermes Creative Award (Platinum) Integrated Launch – 2011
  • Hermes Creative Award (Platinum) Logo Design – 2011
  • Hermes Creative Award Mobile Web Design – 2011
  • Hermes Creative Award Microsite Web Design – 2011
  • American Design Awards Brochure Design – 2011
  • Finalist IDA – Designer of the Year – 2011
  • Featured in Graphic Design USA Magazine 2010-2011
  • American Graphic Design Award Winner for Web Design – 2010
  • American Graphic Design Award Winner for Logo Design – 2010
  • Featured in “LogoLounge Master Library Series” – 2010
  • Featured in “The New Big Book of Layouts,” HarperCollins – 2010
  • MarCom Award (Platinum) Brochure Design – 2010
  • MarCom Award (Platinum) Logo Design – 2009
  • Association of Marketing & Communications Professionals Logo Design – 2009
  • Association of Marketing & Communications Professionals Web Design – 2009
  • Association of Marketing & Communications Professionals Brochure Design – 2009

Creative Director, Art + Copywriter

DELIVERING RESULTS

© Matt Chansky. Freelance creative director, art and copywriter.