Big Pharma
Award-winning Art Lead and Team Builder.
In my current position at a major pharmaceutical ad agency, I lead both HCP and DTC teams. As an award-winning brand design lead, I am responsible for concepting and design of integrated advertising campaigns, managing the creative process, and overseeing a team of art directors. Achieving client delight and building strong Art Teams is in my DNA. Additionally, I am on leadership committees and contribute to winning new business. Trusted and proven - the account that I lead entered into a crowded marketplace and eclipsed the number one prescribed brand.
On a personal level, I am known to be calm under pressure and someone that focuses on the work and not on ego. And as a patient teacher, I take great pride as a generous mentor to on-the-rise talent.
Tactics include: web design, print and web advertising, social media, paid media, email CRM programs, video and music, events, and new media.
Because of strict regulations and NDAs, there is very little portfolio collateral that I can share on the web.
A partial list of clients and brands: Abbott Laboratories, Biogen, Cepheid, Elsevier, Galderma, GlaxoSmithKline, Lippincott, McGraw-Hill, Novo Nordisk, NeoSkin, NeoClear, Nestlé, Penn Medicine, Remicaide, Sensodyne, Splenda, Tylenol, UNC Cancer Hosptial, Wolters Kluwer.